Privacy policy

Who we are

Digital Ave Ltd is a New Zealand company based in Wellington, with a presence in Colorado, USA. This policy covers digital-ave.com and the personal information you give us. Contact us about privacy at privacy@digital-ave.com.

What we collect

When you use our contact form we collect your name, email, company, the service you are interested in, your budget range and any details you add.

When you apply for a plan we collect your name, business name, email, mobile (optional), website (optional), town or city, your answers to the questions about your business (such as industry, revenue range, marketing spend and goals), and whether you agreed to receive marketing email from us.

When you become a client we also hold the information needed to deliver the service, such as access to your website, Google Business Profile and ad accounts, and billing details.

How we use it

We use your information to reply to you, to review your application and decide how we can help, to deliver and bill the services you buy, and to improve the site. We only send marketing email if you ticked the consent box, and every email has an unsubscribe link, as the Unsolicited Electronic Messages Act 2007 requires.

We do not sell your personal information.

Where it is stored

Form submissions are stored in a database hosted by Supabase in Sydney, Australia. The website is hosted by Vercel. Notification emails are sent through Resend. Site analytics and advertising measurement run through the services listed under Cookies and tracking. These providers process information on our behalf and are required to protect it.

Cookies and tracking

We use cookies and similar technologies (such as pixels, tags and local storage) to understand how visitors use the site, to improve it, and to measure and target our advertising. The services below are the ones we use now or may add when we advertise. Each acts as our service provider and may process information outside New Zealand, including in the United States.

PostHog: product analytics. It records the pages you visit and the steps you take through our application form, with your device and browser and an approximate location from your IP address.

Microsoft Clarity: heatmaps and session replay. It records how you move, scroll and click on the site, with your device and browser details. Microsoft's handling of this information is described in the Microsoft Privacy Statement (https://privacy.microsoft.com/privacystatement).

Google Analytics, Google Tag Manager and Google Ads conversion tracking: Analytics measures visits, traffic sources and how people use the site. Tag Manager loads these tags. Ads conversion tracking records when someone who clicked one of our Google ads sends a form, so we can measure and improve our ads. Google's handling of this information is described at https://policies.google.com/technologies/partner-sites.

Meta Pixel and Conversions API: record visits and form submissions and match them to Facebook and Instagram accounts, so we can measure our ads and show ads to people who visited the site or are like them. The Conversions API sends the same events from our server, which can include a hashed (scrambled) copy of your email or phone number. Meta's handling of this information is described in the Meta Privacy Policy (https://www.facebook.com/privacy/policy).

You can turn cookies off or delete them in your browser settings, although some parts of the site may not work as intended. You can also opt out of personalised ads at https://adssettings.google.com and in your Facebook or Instagram ad preferences, and opt out of Google Analytics with the browser add-on at https://tools.google.com/dlpage/gaoptout.

How long we keep it

We keep enquiries and applications for up to two years after our last contact with you, and client records for as long as tax and accounting law requires.

Your rights

You can ask to see, correct or delete the personal information we hold about you by emailing privacy@digital-ave.com. We will reply within 20 working days. If you are not happy with how we handle a privacy concern, you can complain to the Office of the Privacy Commissioner at privacy.org.nz.